Curious Puffin Services

Category Management Services 

Projects and Virtual Category Management

Bringing fifteen years category expertise into small and large businesses

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Available to small FMCG businesses with no category resource needing monthly or ad hoc support.  

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Services include and is not limited to – Product listing pitches, Range Reviews and Recommendations, Category Planning, Category Definition and Segmentation, Monthly Reporting, Managing custom databases, Category Stories, Category Vision, Point of Purchase vision, Proposition Development, Analysis, Forecasting, Pricing and Promotions. 

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Consumer Meals Expertise

During my career I have worked for eight years in meals solutions across multiple factories, retailers, subcategories and channels.  

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I have an encyclopedic knowledge of the who, what, when, where, and why of evening meals. 

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This expertise is available for projects and consulting click here to find out more

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Climate Action in the Food Industry 

Climate Action for Food industry professionals with a focus on category teams.  Helping teams close the gap between sustainability and net zero targets

Lunch and Learn, Training and Workshops, Ideation Sessions, Bringing Future thinking and skills to your business.  

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Putting Climate Action at the heart of your category strategy and vision

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Training

On demand training, technical and soft category skills

Live Training Sessions .  

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